Dear Doulas, Childbirth Educators, Midwives, and Other Birthing Professionals, So now you're a doula or a childbirth educator or
|
Mia Scotland |
Mia more than doubled the number of clients taking her HypnoBirthing classes in just 2 months after taking "How to Grow Your Birthing Business" (Previously called Business 101)!
"... so the course helped to accelerate the growth. I don’t think I would be where I am now without it. The course has certainly made all the difference. I enjoy marketing now. I feel much more confident in selling myself – a lot of the anxiety has gone.." |
You can start attracting clients right now!
I want to help you because I know that what you learn from my classes will transform your business.
Are you terrific at what you do?
How many women, babies and families would you affect if you were fully booked this year? How many would be affected in the next 5 years?
Doesn't everyone deserve to know about you?
Isn't it your moral obligation to tell them?
How can you fulfill this moral obligation if you don't know how to market yourself?
Marketing Yourself and Getting More Clients Is Easier than You Think!
Many birth professionals are afraid of marketing because they don't know how to do it or where to start but I have it all figured out. I have a step-by-step plan. My past students tell me all the time, "Wow, that was easier than I thought. I'm beginning to like marketing now."
Seven years ago, I was where you are today with your business. I started my childbirth classes and I fell for those same myths that you may be falling for now. Have you fallen for any of these?
Top Myths
1. I'm going to get my first 1, 2 or 3 clients, do a spectacular job for them and then that is going to get me a ton of referrals. This is baloney. I soon discovered that this not how it works.
2. I just need my certification (or license) and I’m in business. NO! Those classes will teach you how to be a fantastic doula, childbirth educator, midwife or whatever else but it won't teach you anything about the business of promoting and selling your services,
FACT: You are in TWO businesses. You are in the business of promoting and marketing your service and you are also in the business of delivering your services. Marketing attracts clients and supports you financially.
I’m going to show you how marketing can be fun and easy and give you all the clients that you want out of your business.
And that is exactly why I put together How to Grow Your Birthing Business (Formerly called Business 101).
Who Am I To Tell You How to Do Business?
I love birth. I'm obsessed with birth. I seem to talk about placentas and birth even during lunch (Thank Goodness that my husband can finally stomach it!) There was nothing that I wanted to do more than change the world but it was frustrating because I could only find 1-2 students a month to take my classes. Once I figured it out how to market myselft, my business flourished. I had 3 FULL classes every week (6 couples every class) plus teaching private classes and I was sending people away because I didn't physically have the space to teach more students.
What changed to get my business to go from floundering to full capacity just 1 year later?
I learned efficient methods and strategies for attracting clients that any birth professional could use as well.
This is why I put this program together. This is the ONLY program geared to birthing professionals like you that will teach you how to attract more clients while working less hours.
Liza Janda |
Liza more than tripled the number of clients taking her pre-natal yoga classes in just 3 months after taking "How to Grow Your Birthing Business " (Previous named Business 101)!
"This past year, I had to move from a couple of different yoga studios. When I finally found a good fit for me and my classes, I didn't have too many students and wanted to do something about it. So, I took Sheri's Business 101 class. I have gone from 2-4 students in a class to 12 and this is right before the holidays when business would normally be down. So I am expecting a fully packed room of pregnant ladies when January rolls around. I really attribute this to some of the things I learned from Sheri's class." UPDATE: January 7th, 2007: In her last two prenatal yoga classes, Liza had 15 couples and 16 couples, respectively! UPDATE on January 21, 2007: Liza had 21 people show up on time for the class. The 22nd woman was 15 minutes late and their was not physically any room for her. |
Are You Ready to ATTRACT MORE CLIENTS NOW?
Wouldn't you enjoy getting money doing what you love? You NEED to take this class NOW for 3 reasons:
1. Not only is it the ONLY class geared to BIRTHING PROFESSIONALS like YOU that will teach you how to attract more clients while working less hours. But it is RISK-FREE! Take the class. Try these strategies for 90 Days. If you are unhappy with the class for any reason, I will gladly refund all of your money - 100% of it! Our mission is to teach you to BUILD YOUR SUCCESSFUL BUSINESS.
2. You can't AFFORD NOT TO TAKE THIS CLASS! Listen, if you don't have a birthing practice that is filled to capacity then you are LOSING MONEY, TIME and your SANITY! By the way, the definition of insanity is doing the same thing over and over again and expecting different results. The amount of business that you get WILL NOT CHANGE until YOU LEARN MORE. It isn't worth the lost income to wait any longer. You must start now!
3. When you order before August 1st, you also get a free 30 minute coaching session with Sheri Menelli. Valued at $75.
Imagine What it Feels Like to Have All of the Clients, All of the Money and All the Support of Your Family that You've Ever Wanted!
You know, I can’t even begin to tell you what it felt like when my business began to turn around. It felt fantastic to tell my husband that I was treating HIM to dinner at a very nice restaurant. I had not only my husband's respect and admiration but that of my brother, sister and parents. I started buying nice clothes again without guilt. We even took mini vacations using my extra income.
Imagine what you would do with more income and more clients. Would you buy a new vehicle, take a vacation, have an easier time paying bills? You CAN!
And that is all possible when you discover the system I will teach you in the (How to Grow Your Birthing Business (Business 101 program
Answers to Questions that I Know You Want to Ask
1. How do I know if this class is for me?
If you are a doula, midwife, childbirth educator, pregnancy massage therapist, lactation consultant or any other birthing professional, this class was designed for you. If you are brand new and want to start your business faster this class will save you years of trial and error. If you have been in business for months or years and you are not generating the type of income that you've wanted then this program is for you. The only people who would NOT benefit from these classes would be birthing professionals who do NOT want to market their services or those of their group.
2. How exactly does this course look?
When you order this course, you get a manual with the printed transcripts, study guides and handouts. You get the 4 CDs and you also get access to the online mp3s in case you enjoy listening on your computer or an ipod like device. You have multiple ways of learning, in the car, in front of your computer with the study guides, or curled up on your coach with the transcripts. When you order before August 1st, you'll get a bonus valued at $75. You'll get a 30 minute private coaching session with Sheri Menelli.
THESE SKILLS WILL SERVE YOU FOREVER!
Register now for "How to Grow Your Birthing Business" (Formerly Known as Business 101). By the end of the course, you'll find yourself with skills that will serve you forever and even if you relocate, you could launch your business immediately with these new skills.
Marilyn Tiburski |
"After taking the class, I'm no longer overwhelmed. I think every birthing professional needs this class."
"I loved the 4-week intensive class. Taking Sheri's How to Grwo Your Birthing Business (AKA Business 101) was the best business decision I've ever made. The information that I learned in just one class saved me $600. After taking the class, I'm no longer overwhelmed. I think every birthing professional needs this class." Listen to Marilyn... |
Here Are All the Secret Tips and Tactics You Will Discover in
"How to Grow Your Birthing Business":
-
Why most brochures and flyers fail to attract clients.
-
How to make brochures and flyers that do get you calls.
-
An easy way to create an inexpensive website.
-
Where to find clients.
-
3 big mistakes that most people make on brochures and flyers that discourage clients from calling.
-
1 place you NEVER want to leave a flyer - doing so can get you in big trouble.
-
How to REEL in prospects once they are interested.
-
A simple plan to get the support you need from your spouse, family and colleagues.
-
Ideas, resources, and strategies to fill in your plan and build your business with purpose and direction.
-
The 5 questions you need to ask yourself NOW, before you spend any more time, money or energy finding new clients.
-
The one thing you can do to increase your referrals dramatically!
-
Magnetic marketing material that will get your potential clients calling you when they see your brochures, flyers or business cards.
-
How to get 10 times more prospects at every baby fair. (This secret system is something you MUST know before you ever go to another baby fair or event!)
-
And much more!
Kim Wildner |
"You just need to know how. Sheri’s class
can get you there.” “I spent almost 10 years trying to establish my business without success before I met Sheri. I thought I had tried everything, but Sheri’s program had so many ideas I never would have thought of! Not only that, but she also connects you to the resources needed to implement the ideas. Now I have a plan to move forward, and just like promised, the program works every step of the way. I’m excited about being a childbirth professional again…after being on the brink of burnout. I encourage not only new childbirth professionals to take Sheri’s course, but seasoned professionals who are at the same place I was, and I’ll tell you why…part of my problem was I wasn’t thinking BIG enough! Your practice can nurture you just as much as you nurture your clients. You CAN grow and thrive doing the work you love. You just need to know how. Sheri’s class can get you there.” UPDATE: Using the "How to Grow Your Birthing Business" methods Kim has increased her business by 400% in only 5 months but that was after she also moved her home and business 8 hours away. Way to go Kim! |
Session One
The Way You Think Determines How and If You Succeed!
-
The 1 key you need to know to successfully relate to your clients and to establish a relationship.
-
How to determine what to really charge clients?
-
Avoiding burnout by avoiding the thinking and situations that cause it
-
How to enjoy marketing and business - a new view that will get you excited about your business.
Dana Kunze |
"I got a massive amount of free publicity in a
short amount of time." "I wanted to let you know about all of the great things that have happened for me as a result of one single press release. As it happens the press release was not written by me but by a student midwife. Some of us were planning a first annual picnic to celebrate Midwives Day and Doula Month in May and Kim sent out a release to announce the picnic. A producer at our local public radio station saw it and wanted to do an interview with both a local midwife and a local doula and Kim referred her to me, so I was able to give a short interview that was played twice in the days before the picnic. Additionally, a newspaper reporter in the neighboring town saw the release and my doula partner and I, along with a couple we'd recently worked with, were featured in the "Focus" section of the Mother's Day Sunday paper. We got a huge picture and everything, it was great! And last, there is one more opportunity I suspect was at least partially due to the newspaper article. A labor and delivery nurse from the hospital in the same neighboring town called me to ask some questions for a presentation on doulas she was preparing for their floor staff meeting. She told me that she'd "heard my name around", but given that I rarely work at that hospital and as a semi-newlywed I've only had this name for 6 months, I really wonder if "around" meant "in the newspaper". Thanks so much for getting me thinking about really *growing* my business." |
Session Two
How to Create a Plan that Will Make Clients Come to You!
A Great Plan that Won't Put You into a Fetal Position
We will cover the 2 questions you must ask yourself before you even begin to write a plan. This plan is so powerful that you will stop spinning your wheels and stop being ineffective. Instead, you will have a laser focus vision and plan for what you need to do. This plan will help you to avoid the 3 deadly mistakes in business that are killing your business right now. The plan will help you to become much more efficient so that you will have more time for your family while you are attracting more clients. We'll cover:
-
The 7 steps you need to create a business plan that works.
-
How 5 simple questions will reveal the deadly flaws in your business plan.
-
How your plan will help you avoid the 3 deadly mistakes in business.
-
Examples of 3 different business plans for 3 different birthing professions.
Ginny Phang |
"Currently, I am featured in the media about once every two months if not monthly."
"I wish I had known about your teleseminars when I started out my doula business because the techniques and tips you taught would have saved a lot of "trial and error" time for me when I started out. Your program has helped me fine tune what I am already doing to the point where I do not actively seek out for publicity anymore, they come to me now. Currently, I am featured in the media about once every two months if not monthly. I recently received news that I am one of the nominees for The Great Women of our Times 2006 award for The Singapore Women's weekly Magazine, which will be held in conjunction with our national newspaper in September this year and will feature my work as a doula." |
Shannon Wray CD(DONA), CFHV, LLLCL, CBE |
"So far, i have put in place most if not all of Sheri's suggestions for success and it is happening right before my eyes."
"When I first learned of the Birthing Business course, admittedly, I was skeptical. Afterall, I had taken other business courses, even a specific Doula business skills course. One of the things I said to Sheri was, 'I hope that I will learn something that I haven't yet.' Well, was that an understatement! The tele-conference format was great because I was sharing the line with Doulas all over the world who were as passionate about Birthing as I was! I found Sheri's course very organized with easy to follow Study guides. So far, i have put in place most if not all of Sheri's suggestions for success and it is happening right before my eyes. I recommend taking Birthing Business 101. Get the specific information Sheri brings to have a thriving Birthing Business!" |
Session Three
Where to Find Clients and How to Put Your Marketing on Autopilot
-
3 commonly overlooked places to find clients.
-
Flyers and brochures that will actually get clients to call you.
-
How to make your website a fantastic and inexpensive marketing tool.
-
The 7 strategies you MUST USE on your website to generate more clients.
-
How to get a website for FREE!
-
How to AVOID THE BIGGEST MISTAKE that will make you lose clients.
-
3 Ways to get other people to advertise your business for free.
-
The 3 things you MUST include on your flyer to get people to read it and act on it.
Session Four
How to Reel Your Prospects in!
-
Getting clients to stay in contact with you after that initial call
-
3 MUST DOs at Baby Fairs to get clients
-
1 simple tool that you can implement in your business that will keep you in touch with your prospects.
-
3 ways to develop a relationship with a prospect that will make them beg you to take them on as a client.
-
3 strategies for making baby fairs profitable for you.
-
How to get referrals without asking for them.
-
1 simple secret that you can add to marketing material at no extra cost that will make your material 10 times more magnetic to new clients.
Bethany Dykman |
"Although, I've only just begun to implement the steps I learned, I know that the Menelli method will bring in clients for me."
"I just wanted to share with you how thankful I am for the services you are providing. As a relatively new doula who just completed my training with ALACE 9 months ago and am currently working on my certification, I went searching for business information to help me build up my client base. I was shocked to find that there was almost nothing out there for me to use that related to my specific situation. I found small business marketing books and information, but so much of it just didn't apply. I didn't know what to do to get started. Then I got an email about you and your BirthingBusiness.com website. I visited right away and took your How To Unleash An Avalanche of Referrals teleseminar. I loved it! The information provided was succinct, useful, and applied specifically to the birthing field. Although, I've only just begun to implement the steps I learned, I know that the Menelli method will bring in clients for me. I've already begun to tell my doula friends about the wonderful information available to them through Sheri Menelli. So thanks so much for what you're doing, and I look forward to learning more from you as a I implement your strategies and continue to take your classes and seminars." |
Phyllis Linn |
Phyllis ordered the "How to Grow Your Birthing Business" Home Study Course and was so excited by what she learned in CD 1 that she wrote me this letter.
"I so appreciate what I have already learned from you in "How to Grow Your Birthing Business" (AKA Business 101). I have a whole new lease on life as a doula! I now know who my target clients are and I'm getting ideas about how to bring them to me. I've been stumbling around in the dark. I'm so glad to be seeing the light at last. Thank you so much for the support and guidance you offer!" |
Getting started is EASY!
You have two registration options:
1. Submit it online (preferred method) below in the risk-free registration form.
2. Call us at 760-431-2228 or email sheri@birthingbusiness.com.
**RISK FREE REGISTRATION FORM**Yes! Sheri, I'm ready to jumpstart my business with How to Grow Your Birthing Business and find out how to attract all the clients I need, and make all the money I want in my practice as a doula, midwife, childbirth educator, massage therapist, lactation consultant, yoga instructor or any other related business! I understand that I get:
I understand I get will get the home study course for only $199. Based on these conditions, Sheri, please reserve my spot. Here is my credit card reservation. Once my order is processed, I will get emails that tell me where to find the online version of the study guides, handouts, and recordings. I understand that my order is being processed by a third party. This secure party has a hacker-proof server so that my information is safer than it is with my bank. I understand that this is a risk-free offer. In fact, I have up to 90 days to try all of the tools, strategies, and techniques and at any time in that year if I’m not completely happy with the content, I can ask for 100% of my money back and Sheri and The Birthing Business Institute will give me a hassle-free refund. I'd be crazy not to take you up on this incredible offer. Please reserve my spot, Sheri! - or - Make Two Easy Payments of $99.50 each (Your Purchase Will Be Processed on our Secure Shopping Cart!) |
I'm looking forward to "seeing" YOU in class!
Warmly,
Sheri L. Menelli
P.S. - Don’t let the number 1 killer of business ruin your future! Most people fail because they give into the number 1 killer in the business world. Don’t go bookmarking this page. Don’t think that you’re going to wait until you talk to your family. Taking this course will be the best decision you’ve ever made and you know it is risk-free. So unless you are afraid of success, there is no reason not to take this class NOW. (That number 1 killer is procrastination!)
P.P.S.- Remember you are going to find the tips, tricks and strategies to take your birthing business from hard to fun and easy, and I will show you step by step how. With this course you can start attracting clients now!
Lis Worcester |
"Thanks again so much Sheri! Your regular wonderful suggestions are so comforting and supportive. I feel like you really care that my business thrives and your own life stories are very inspirational." |
